leadership

Walid Al Attar

President of DUBAL America Inc.

Walid Al Attar

President of DUBAL America Inc.

Walid Al Attar is the President of DUBAL America Inc. and has served in this position for more than 7 years. 

Walid is also Chief Marketing Officer at Emirates Global Aluminium (“EGA”).

He is an acclaimed marketer in the aluminium industry, both within the Arab world and farther afield, having gained in-depth knowledge and expertise in supply chain management, sales and marketing over a 31-year career at Dubai Aluminium (“DUBAL”). After joining the company as an Administration Trainee in 1984, Walid rose rapidly through the ranks to become Executive Vice President, Marketing & Sales, a role which included membership of the DUBAL Executive Management Team.

In the course of his career, Walid played a crucial role in the development, establishment and implementation of DUBAL’s very successful marketing and sales strategy. He was also instrumental in establishing ground-breaking procedural changes in supply chain management in the Gulf that gave DUBAL a distinct strategic and economic advantage in the global marketplace. In addition to his DUBAL portfolio, Walid was Vice President, Marketing & Sales at Emirates Aluminium (“EMAL”) and served on the EMAL Executive Committee.

Having played an influential role in negotiating the marketing and sales services agreement between DUBAL and EMAL, in terms of which DUBAL marketed EMAL’s entire production, Walid currently oversees global sales for an unprecedented 2.4 million tonnes of DUBAL and EMAL products a year. He holds a HND (with Distinction) from Slough College of Higher Education, England, and has attended numerous training sessions at prestigious international institutes such as IMD in Lausanne, Switzerland.

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